About Us

Naracoorte Seeds was established in 1962 as an outlet for Pasture Seed & Grain and remains one of the few independent, privately owned Seed Companies operating in Australia. We are the leading stockist and supplier of public and proprietary varieties of seed for use in the South East of South Australia and Western Victoria.

Contract seed production and multiplication of many public and proprietary pasture seed varieties has also been a big part of our business. To guarantee we have seed available year in, year out we use experienced and reliable growers with proven track records.

South Australia Seed Marketers is the export arm of Naracoorte Seeds. It was established in 1988 to operate as the pasture seed trading and export arm of the company. Now South Australian Seed Marketers is one of the largest public pasture seed suppliers to the export market and are especially strong in Lucerne, Haifa White Clover, Sub Clover and Annual Clovers, with sales to the Middle East, United States of America, China, Europe and South Africa being our main export destinations.

                      

A share of Ag Consult was purchased in 2015 to compliment the production side of the business. Ag Consult produces vegetable seeds such as Chinese Mustard seed, Chinese Cabbage seed, Sugar Peas and Carrot seed for the export market.

The Naracoorte Seeds Team

Jamie Tidy

Director

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Jamie grew up around seed through his father’s involvement in the seed industry for over 40 years and finally entered the family business in 2003.

Jamie and his wife Peta took over the reins of Naracoorte Seeds from 2010.

Jamie is now the General Manager and handles all the National and International Seed Trading (excluding Lucerne), as well as your local pasture recommendations.

Email: jamie@naracoorteseeds.com.au 

Phone: +61 427 621 944

Josh Rasheed

Director
Lucerne Seed Export Manager

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Josh started with Naracoorte Seeds in November 2011 and with his wife Emma, became part owners in the business.

Now Joshua is the national and international Lucerne seed trader and local pasture seed advisor.

Email: josh@naracoorteseeds.com.au 

Phone: +61 427 790 655

Dylan Brodie

Director
Contract Cropping / Pasture Seed Advisor

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Dylan manages the seed production portfolio which includes contracted multiplication for domestic and international clients.

Since joining us in 2015, Dylan has completed a Diploma of Agronomy and has committed himself to learning the intricacies of pasture seed production.

Dylan works with growers from seeding through to harvest and provides detailed milestone reports through our customised seed production program.

Dylan is extremely proud of the relationships he has formed with local seed producers and hopes to continue to build on these strong relationships into the future.

Dylan and Emilie joined as part owners of Naracoorte Seeds in October 2023.

email: dylan@naracoorteseeds.com.au

Phone: +61 488 562 513

Mark Williams

Export Manager

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Mark is the logistics/export manager and has been with our company for over 38 years. Mark has an excellent all round knowledge of the seed industry and his export documentation skills are exemplary.

Outside of work Mark runs a beef cattle, hay production and fat lamb property and enjoys the peace and quiet that farming offers.

Email: mark@naracoorteseeds.com.au

+61 8 8762 2639

Peta Tidy

Chief Financial Officer

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​Peta Tidy is not only an owner of the business but has also taken over as the Chief Financial Officer.

This was a natural progression for Peta as she continues to enjoy working with her husband in the family business.

Email: peta@naracoorteseeds.com.au

+61 8 8762 1544

Clint Gibbs

Head Foreman

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Clint Gibbs has been with us for over 24 years. Clint is the head storeman responsible for overseeing mixing, packaging and dispatch.

Clint has a keen eye for detail and will ensure your seed arrives intact, on time, every time!

Email: admin@naracoorteseeds.com.au

+61 8 8762 1944

Will Thorp

Contract Cropping / Pasture Seed Advisor

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​Will grew up on a small beef farm in North-East Victoria. After finishing school he studied agriculture at CSU in Wagga Wagga and worked in Vineyards during his holidays. This brought Will over to Naracoorte working in viticulture, before joining the Naracoorte Seeds team in late 2022 to begin a new career in seed production and sales.

Email: will@naracoorteseeds.com.au

+61 417 011 546

Emma Rasheed

Inventory Manager

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Emma started at Naracoorte Seeds in September 2023 as the Inventory Manager, handling all incoming seed. She also supports the admin staff with sales logistics and enquiries.

Prior to Naracoorte Seeds, Emma spent 20 years working within the wine industry in marketing and sales. As a part owner, she decided to join husband Joshua and team to focus on building the family owned business.

Outside of work Emma is busy running around after 3 busy kids.

Email: emma@naracoorteseeds.com.au

Anna Russell

Payroll / Accounts Assistant

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Anna joined Naracoorte Seeds in early 2023 as our Payroll/Accounts Administrator.

She was born and raised in the South East and is a long term local resident of Naracoorte.

Email: admin@naracoorteseeds.com.au

+61 8 8762 1944